Social Media has become an exciting place for bloggers, brands and businesses of all kinds, giving us a direct route to our readers and customers and it can be easy to dive in head first to try and build your brand's online presence as quickly as possible. It might seem as simple as posting a few tweets or sharing some pictures on Instagram, but as quickly as you can make a great online reputation, you can damage it ten times faster by making simple social media marketing mistakes. So, how can you avoid damaging your online reputation before it's even begun?
Let's take a look at 7 social media mistakes your business should avoid making. Not got time to read this all now? Download the infographic and save it for later!
Mistake #1 - No social media plan
Mistake #2 - Paying for fake followers
Mistake #3 - Only talking about your brand
Mistake #4 - Posting too much in a short amount of time
Mistake #5 - Forgetting to be social
As we are beginning to see social media as a marketing tool, we forget it's original purpose; to be social. Engage with your followers, other like-minded businesses and industry leaders. Social media marketing is a two-way conversation. Don't ignore the people who start conversations with you, join in with people having conversations based on your niche and actively find people to converse with.
Mistake #6 - Not measuring results
Mistake #7 - Not using or optimising hashtags
Do you have any social media advice? Share your social media marketing mistake stories and advice in the comment section below.
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